Nvidia CEO Jensen Huang says the US must win over global AI developers — especially the 50% in China — to lead the future of AI.

Nvidia Corp.’s Jensen Huang spent months telling everyone what a grave mistake the US was making restricting shipments of artificial intelligence processors to China — with little sign that his argument was swaying anyone.

Nvidia was informed by the U.S. government in April that it needs a license to export its China-specific H20 chip into that market. The company took a $4.5 billion charge on account of the excess inventory of the unsold H20 chips that it was left with. Nvidia also lost $2.5 billion in revenue because of this restriction during the quarter.

Nvidia CEO Jensen Huang will attend China's international supply chain expo this week and is expected to meet top Chinese officials, signaling the chipmaker's continued commitment to the Chinese market amid rising U.