The University of South Carolina and South Carolina’s Blanchard Machinery are proud to announce a strategic partnership ...

South Carolina has agreed to place on-field advertisements inside Williams-Brice Stadium this fall, the program announced.

South Carolina unveiled a major partnership on Monday, showing off the first field/court logo in the school's history. The ...

South Carolina’s massive Block C logo will still sit at midfield, and SEC logos will remain at the 25-yard line in opposite ...

South Carolina is set to announce a “historic partnership” with Blanchard Machinery in a press conference set for 3 p.m.

In the latest sign of the changing times in college athletics, South Carolina will soon debut what it called a ...

The University of South Carolina and Blanchard Machinery, headquartered in Columbia, announced a historic five-year partenrship extension that will bring the co ...

The partnership marks the first time an on-field logo will be featured at Williams-Brice Stadium. COLUMBIA, S.C. — The ...

The Gamecocks are stepping further into the new world of college football by putting two Blanchard machinery logos on the ...

Williams-Brice Stadium will have on-field logos for the first time; an example of USC mining new revenue streams in the ...

The South Carolina Gamecocks ’ latest addition to its field at Williams–Brice Stadium is a sign of where college football is ...