ISpot.TV offered the following info about Game Show. Estimated national TV ad spend as of last weekend: $261,000 Household TV ad impressions: 55 million ...

Quiz & giveaway programming saw impressions jump by 8.5% YoY during daytime, buoyed by TV staples like "The Price Is Right" — a capable vehicle for CPG sponsorship. Kids programming, however, ...

When Paramount Global sells commercials in this year’s “upfront” ad market, the media won’t only be guaranteeing the size of viewership for different shows. It may be in a position to do ...

Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. | Swoop and iSpot have joined forces to deliver ...

Dive Brief: ISpot.tv has received Media Rating Council (MRC) accreditation for its ability to identify, verify and track national TV ad occurrences across 178 linear and broadcast networks, per ...

Across the first three months of this year, according to iSpot.TV, drugmakers have spent a combined $729.4 million to air commercials for the top 10 brands, up from $567.3 million in the first ...