The days of customer data platforms (CDP) simply aggregating information about shoppers and their purchases are long gone, ...

Michelle Crossan-Matos is the latest executive to announce a departure, after CEO Dave Kimbell stepped down earlier this ...

Regardless of what analysts and practitioners suggest the shareholders were very much for this combination with a landslide ...

If 2024 felt like the year of weir d for consumer brands, which produced such products as beer-infused ice cream, pretzel perfume, and hot fudge sundae-flavored sparkling water, get ready. Marketing ...

A new report from GlobalData reveals international trade and social media will be among the major themes impacting retailers ...

Puma wants to improve operations and cut costs in the name of profitability, while Adidas said its operating model is too complex.

On Friday, the partners will launch RISE at Salt Shed, an onsite shop selling hemp-derived THC Delta 9 products, including ...

Technological innovation, shifting consumer behavior, and regulatory challenges will shape the marketing industry even more ...

Lauren Newman is well aware of the challenges facing news publishers trying to earn their fair share of the digital performance marketing pie. She cut her teeth in sales for storied pubs like Time Out ...

In today’s competitive retail landscape, success hinges on the ability to offer trendy, high-quality apparel at prices that ...

Amazon leased its sorting, fulfilment and delivery centres in Quebec from an array of property development management and construction firms.

Canada’s industry minister said Amazon.com Inc. ’s decision to shut down all warehouses in Quebec and cut more than 1,900 ...