Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a benefit to his program.

Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a benefit to his program.

If need a gym trainer that’s cushioned, flexible and stable without costing a fortune, these are a smart and reliable option ...

Expect these types of deals to become the norm, too, as universities seek every competitive advantage against one another.

After a decade with Nike as its apparel partner, the University of Tennessee said it's switching back to Adidas.

The Tennessee Volunteers will switch from Nike back to Adidas after roughly a decade-long partnership. We wanted to know what ...

The grumblings from around Knoxville for the past couple of months became official on Wednesday afternoon when Tennessee ...

Univ. of Tennessee athletics will switch from Nike to Adidas in 2026 as its official apparel supplier in a blockbuster ...

Tennessee football will switch from Nike back to Adidas in 2026, marking its first apparel change in over a decade.

That’s the reality behind the Volunteers’ upcoming apparel switch from the Swoosh to Adidas' three stripes, according to ...

The University of Tennessee will switch from Nike to Adidas in July 2026.

This article was originally published on www.si.com/fannation/name-image-likeness as Tennessee’s Adidas deal adds lucrative ...