If you felt a strange gust around 5 p.m. ET on Thursday, it was probably just the cumulative sighs of relief across Wall ...

Shopify is growing its advertising and data business; the privacy train is slowing down; Roku is striking deals to make its ...

Streaming is rapidly becoming a top performance channel for brands like NOBULL that are looking to drive outcomes up and down the funnel.

Paramount Global saw a 6% decline in total revenue and 19% decline in advertising revenue this past quarter compared to last ...

For CTV advertisers, Warner Bros. Discovery’s first earnings report of the 2025 fiscal year was a bit of a mixed bag.

Magnite earned $155.8 million in Q1, ticking up from $149.3 million in the period a year ago, according to the company’s ...

According to Google, DV360 now reaches 98% of CTV households in the US and represents 5 billion hours of ad-supported watch ...

Google also announced that it will incorporate its existing commerce media suite, which was previously available through ...

The mood remains steadfastly optimistic at this year’s IAB NewFronts – despite the fact that 54% of marketers plan to reduce ...

WPP will shortly retire the GroupM brand, renaming its ad-buying arm WPP Media. This tracks with moves at Publicis and ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Disney had a good Q2 2025. Revenue was up, and its DTC division, which houses its streaming business, is growing and remains ...